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Vice President Channel Alliances
Dean brings 25 years of hi-tech industry experience in channel sales, channel development, partner marketing and business development. For the past two years he has leveraged these experiences in channel consulting projects to assess channel programs, develop program frameworks, and determine distribution and partner MDF strategies and to develop channel manager roles, responsibilities and training.
This past year Dean spoke at the Sales, Licensing, Alliances and Marketing (SLAM) conference for software and SaaS companies, about “Best Practices for Increasing Software Sales through Partnering” and was the keynote speaker for Secure Computing’s Worldwide Sales conference where he spoke about “Best Practices for Channel Partnering”.
Working in both large and small companies spanning across hardware, software and services, Dean ran Channel Marketing for the Americas for Seagate Technology, and held a number of sales, marketing and management positions over 11 years with Apple Computer. He was an early part of 3 Silicon Valley start-ups, building channel strategies and creating the channel programs along with recruiting the channel partners including; distributors, VARs, system builders, retailers, ISPs, catalogers and e-tailers. Dean also spent 2 years with Palm where he worked with the education channel and did business development with developer partners.
At the beginning of his career, Dean spent three and a half years selling and managing sales teams in the reseller channel. He grew up in Minnesota and graduated from North Dakota State University with a BS in Business Administration.
ICN Group: Robert Danese | Dean Madsen | Frank Raimondi | Pat Taylor | Bijan Chavoshan
